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Networking
Essential Marketing Books
Good to Great by Jim Collins
Groundswell by Charlene Li and Josh Bernoff
Hot Flat and Crowded by Thomas L. Friedman
The Black Swan by Nassim Nicholas Taleb
Predictably Irrational by Dan Ariely
Mavericks at Work by William C. Taylor and Polly G. Labarre
The New Rules of Marketing and PR by David Meerman Scott
The Art of the Start by Guy Kawasaki
Purple Cow by Seth Godin (everything of his is fantastic!)
Go Put Your Strengths to Work by Marcus Buckingham
Our Iceberg is Melting by John Kotter
Groundswell by Charlene Li and Josh Bernoff
Hot Flat and Crowded by Thomas L. Friedman
The Black Swan by Nassim Nicholas Taleb
Predictably Irrational by Dan Ariely
Mavericks at Work by William C. Taylor and Polly G. Labarre
The New Rules of Marketing and PR by David Meerman Scott
The Art of the Start by Guy Kawasaki
Purple Cow by Seth Godin (everything of his is fantastic!)
Go Put Your Strengths to Work by Marcus Buckingham
Our Iceberg is Melting by John Kotter
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