Good to Great by Jim Collins Groundswell by Charlene Li and Josh Bernoff Hot Flat and Crowdedby Thomas L. Friedman The Black Swanby Nassim Nicholas Taleb Predictably Irrational by Dan Ariely Mavericks at Workby William C. Taylor and Polly G. Labarre The New Rules of Marketing and PRby David Meerman Scott The Art of the Startby Guy Kawasaki Purple Cowby Seth Godin (everything of his is fantastic!) Go Put Your Strengths to Workby Marcus Buckingham Our Iceberg is Melting by John Kotter
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